Twitch is launching an official DJ category (2024)

Home>Tech

The streaming platform is trying to make things more clear-cut for DJs and labels.

ByShannon Connellan on

Share on FacebookShare on TwitterShare on Flipboard

Twitch is launching an official DJ category (1)

Credit: Thiago Prudêncio / SOPA Images / LightRocket via Getty Images

Twitch is officially adding a DJ category, following the launch of its DJ program to tackle a string of copyright hurdles for streamers, artists, and record labels.

On Thursday, the streaming platform will launch the new category, which will sit alongside Twitch's existing categories like Just Chatting, Fortnite, Counter-Strike, League of Legends, and more. Twitch already has a Music category, but DJ will be its own thing.

DJs within Twitch's DJ program have access to a catalogue of copyright-approved music to use in their livestreams — there's also a restricted artist list you can check. Plus, Twitch says it splits the cost of music rights with streaming DJs who monetise their streams (more on that below). Streamers in the DJ category will also have access to promo opportunities on the Twitch homepage as well as enabling sponsorship.

SEE ALSO:

The rise of drag on Twitch

Twitch will mark the addition of the new DJ category with a 24-hour livestream on Aug. 8 beginning 8 a.m. BST / 3 a.m. ET, featuring performances by Zedd, Aluna, Sofi Tukker, BAYNK, Sam Feldt, and more, which you can join through the Twitch homepage.

"Today's DJ category launch is a major moment for Twitch, the music industry, and our creators," Twitch CEO Dan Clancy said in a statement. "There is something special in the way DJs on Twitch introduce music to their listeners. It’s personal and it’s community-oriented, so we've built a stable, long-term home where they can invest in building their brand and community."

Mashable Light Speed

Want more out-of-this world tech, space and science stories?

Sign up for Mashable's weekly Light Speed newsletter.

By signing up you agree to our Terms of Use and Privacy Policy.

Thanks for signing up!

Twitch announced its DJ program in June this year as a partnership with major labels including Universal Music Group, Warner Music Group, Sony Music, and independent labels, and other rights holders. In a blog post, the company said the number of DJs on Twitch "has more than quadrupled" since 2020 and the pandemic lockdowns — drag shows also saw a rise on Twitch during this time.

Tweet may have been deleted

DJs streaming their sets online, whether on Twitch or other platforms, have a tough time keeping their sets intact; they often face bans, muted streams, and takedowns for using copyrighted music. With its DJ program crafted in partnership with labels, Twitch seems to be making things more official to ensure compensation for artists, help DJs keep their sets live, and avoid a plethora of silent streams sitting on its platform.

Related Stories

  • Twitch drops Donald Trump's ban
  • Twitch announces the 'Bleed Purple Statue,' a physical award for streamers
  • YouTube demonetized Dr Disrespect over allegations from earlier Twitch ban
  • 9 Twitch streamers to guide you through the new Elden Ring DLC
  • Twitch now lets you filter out streams with sexual, violent, and alcohol-related content

In June, Twitch detailed how it will be managing revenue between DJs, labels and artists, and itself as the hosting company. What's not detailed is exactly how big a cut the labels will take. Here's what appears on Twitch's blog:

When DJs use music created by others, it’s important that any revenue generated on Twitch also be shared with those musicians...

To cover the cost of the music used in DJ live-streams, we will set aside a portion of earnings generated by DJ channels to be paid to musicians via music companies that represent them. These costs will vary based on how a channel monetizes.

For most streamers, Twitch will be splitting these costs 50/50 with the streamer, although initially Twitch will absorb more of the cost. Twitch is covering the costs for DJs who aren’t yet monetizing. Non monetizing streamers will not be financially impacted.

Twitch also has a one-year subsidy for DJs wanting to monetise but easing into the platform — you can read more about this on Twitch's website.

How much do DJs actually make on Twitch? It's hard to get real numbers, but Twitch streamer and YouTuber Nick Spinelli detailed a few earnings for the top earners from 2019 to 2021, drawing from the leak site TwitchPayouts — and it ranges from $70,000 to $400,000. Take that with a grain of salt, but that's quite the number.

TopicsMusicTwitch

Twitch is launching an official DJ category (2)

Shannon Connellan

Shannon Connellan is Mashable's UK Editor based in London, formerly Mashable's Australia Editor, but emotionally, she lives in the Creel House. A Tomatometer-approved critic, Shannon writes about everything (but not anything) across entertainment, tech, social good, science, and culture.

Recommended For You

Twitch announces the 'Bleed Purple Statue,' a physical award for streamers

Streamer Achievement Awards are physical awards that Twitch will give to creators who hit certain watch hour milestones.

By Matt Binder

Twitch drops Donald Trump's ban

The former president is back on Twitch.

By Tim Marcin

How to go live on Twitch from your PC, Mac, or smartphone

Start livestreaming today.

By Matt Binder

Twitch now lets you filter out streams with sexual, violent, and alcohol-related content

Viewers can now exclude broadcasts with mature themes from their searches.

By Amanda Yeo

9 Twitch streamers to guide you through the new Elden Ring DLC

These streamers could have the answers you're looking for.

By Truth Headlam

Trending on Mashable

How Elon Musk and X's decision to sue advertisers may have just backfired

A non-profit ad initiative is now shutting down, with a major side effect for X.

By Matt Binder

NYT Connections today: See hints and answers for August 8

Everything you need to solve 'Connections' #424.

By Mashable Team

Wordle today: Here's the answer hints for August 8

Here are some tips and tricks to help you find the answer to "Wordle" #1146.

By Mashable Team

Background check company breached, nearly 3 billion exposed in data theft

Just about anyone could be affected by this massive theft and not even know it.

By Matt Binder

NYT Connections today: See hints and answers for August 9

Everything you need to solve 'Connections' #425.

By Mashable Team

The biggest stories of the day delivered to your inbox.

This newsletter may contain advertising, deals, or affiliate links. Subscribing to a newsletter indicates your consent to our Terms of Use and Privacy Policy. You may unsubscribe from the newsletters at any time.

Thanks for signing up. See you at your inbox!

Twitch is launching an official DJ category (2024)

FAQs

Can you legally DJ on Twitch? ›

Thanks to a historic partnership with major labels like Universal, Warner, Sony and hundreds of independent labels, Twitch is proud to be the first major service to provide a long-term home for DJs to legally livestream using the vast majority of popular music.

How do DJs avoid copyright infringement on Twitch? ›

Twitch works with a third-party service to scan VODs as a proactive way to help broadcasters avoid having videos containing potentially unauthorized audio. If copyrighted audio is detected in a VOD, we automatically mute that portion of the VOD.

How do I start a DJ on Twitch? ›

How To DJ On Twitch: A Step-By-Step Guide
  1. Step 1: Create A Twitch Account. ...
  2. Step 2: Customize Your Channel. ...
  3. Step 3: Configure Your Audio Settings. ...
  4. Step 4: Connect Your Hardware. ...
  5. Step 5: Download Streaming Software. ...
  6. Step 6: Schedule & Promote Your Stream. ...
  7. Step 7: Plan Your Set In Advance.
Feb 8, 2023

Do DJs make money on Twitch? ›

Understanding DJ Program Earnings. To cover the music rights costs associated with the Twitch DJ Program, we set aside a portion of earnings generated by your channel to be paid to music companies for the benefit of the musicians they represent. These costs will be a percentage of total revenue.

How to stream a DJ set without copyright? ›

A subscription to Mixcloud Pro gives you access to Mixcloud Live and unlimited uploads. This means you can upload as many live stream recordings or non-live recordings as you want. By making sure artists are paid, Mixcloud enables DJs and curators to be the best possible version of themselves.

Is it illegal to use Spotify to DJ? ›

DJing With Spotify For Free: Don't Do This 😠

You really shouldn't download music from Spotify illegally. And there probably isn't any safe way to do it, but I've heard of people trying this method.

How do DJs get away with copyright? ›

One of the ways DJs avoid copyright infringement is by obtaining sync licenses. A sync license allows a DJ to use a copyrighted song in their mixes.

Do DJs need copyright permission? ›

To play music publicly, DJs often need a Public Performance License (PPL) for each piece of copyrighted music they play. These licenses are typically granted by collecting societies like ASCAP or BMI.

Will I get banned if I play copyrighted music on Twitch? ›

It's also important to note that for Twitch in particular, even covers you perform of copyrighted songs are against Twitch's guidelines and rules and could still result in your stream getting banned.

How do I stream Virtual DJ on Twitch? ›

VDJPedia
  1. Open the BROADCAST tab of VirtualDJ Settings and select the VIDEO option from the Select Tabs.
  2. Select the Twitch option from the Stream to drop-down list.
  3. Click on Show Key.
  4. A pop-up window will appear with your Stream Key. ...
  5. Paste the key into the Stream Key field in VirtualDJ's Broadcast Settings.

How many DJs are on Twitch? ›

According to Twitch, there are currently “tens of thousands” of DJs on the platform.

Is DJing on Twitch legal? ›

A new feature on Twitch will allow DJs to use copyrighted music in streams in exchange for paying a fee to labels and rights-holders, the platform has confirmed.

Is Twitch a good side hustle? ›

Estimated income

Getting just five to 10 average viewers per stream can take time, so keep in mind that Twitch may not be the best way to make fast money. However, if your goal is to earn monthly income as a professional gamer, getting started on Twitch is a first step.

What is the new DJ platform on Twitch? ›

The Twitch DJ Program lets you stream DJ sets using the vast majority of popular music. A searchable catalog constantly updated with new releases means you'll be able to view the millions of tracks that are covered to stream as a part of this program as a part of Twitch's deals with music rights holders.

Can you legally play music on Twitch? ›

Yes, you can use copyrighted music on Twitch, BUT only if you have legal permission to do so. Otherwise, no, according to Twitch's terms, you are not allowed to play copyrighted music on your stream. Legally using copyrighted music is not as simple as crediting the original artist or copyright owners.

Are you allowed to smoke on Twitch? ›

Smoking a cigarette or vape while on stream wouldn't require a label, but intentionally drawing attention to the fact that you're smoking, or promoting smoking would need a label.

What music isn t copyrighted on Twitch? ›

NCS is a copyright-free record label that covers unlimited channels across various services, including Twitch. Thousands of songs are available, across various moods and genres. Use NCS music in your live streams and VODs.

Top Articles
Latest Posts
Article information

Author: Ray Christiansen

Last Updated:

Views: 5523

Rating: 4.9 / 5 (69 voted)

Reviews: 84% of readers found this page helpful

Author information

Name: Ray Christiansen

Birthday: 1998-05-04

Address: Apt. 814 34339 Sauer Islands, Hirtheville, GA 02446-8771

Phone: +337636892828

Job: Lead Hospitality Designer

Hobby: Urban exploration, Tai chi, Lockpicking, Fashion, Gunsmithing, Pottery, Geocaching

Introduction: My name is Ray Christiansen, I am a fair, good, cute, gentle, vast, glamorous, excited person who loves writing and wants to share my knowledge and understanding with you.